7 Tips to Create a Work Culture for Company Growth and Success

Work culture defines a company’s work environment, which is a significant factor in how employees perform. Good company culture can be the motivation that drives people to feel responsible, content and fuel your business plan or small business idea.

A brand’s image among the employees and clients makes a huge difference in the kind of clients you bring in as well as the kind of talent you attract. Every company needs to set a tone for the work culture they would like to maintain and propagate among its employees. Usually, this is a great way to shape how an employee responds in such an environment — to thrive and in turn, help the company succeed or to perish in a toxic environment and leave the company.

1. Recognition and rewards

There’s nothing worse than feeling unappreciated for something you’ve been consistently putting your best effort into. Employers must have a system to recognise and acknowledge that effort through certificates, awards, incentives and rewards.

Employee recognition keeps morale high amongst the employees to strive at doing better every day. Use a weekly planner to time off to acknowledge the efforts that employees put in month after month to make your company successful.

2. Applaud effort and transparency

Companies must award initiative and transparency from employees to make sure there’s no space for favouritism, bureaucracy and rigid systems. Acknowledging transparency and feedback from employees will help create a safe work culture that accepts criticism and takes it as an opportunity for growth.

3. Managerial styles that promote professional growth and relationships

One of the major complaints that employers receive is that their managing styles lead confident and smart people to feel undervalued while being micromanaged by a boss/team lead. Employee autonomy is just as important as teamwork.

Employees should be given the freedom to explore and come up with solutions at work at their pace, which thereby, helps maintain a good rapport between leaders and the employees. Micromanaging brings down employee morale and raises questions on their calibre and trustworthiness.

4. Employee engagement and coworking spirit must be maintained

All work and no play makes employees feel disconnected with the environment around them. Employee engagement is very important to make sure they know their teams well, have good relationships while collaborating, are in a safe space to speak up against wrongdoings and feel connected to the workplace in some form other than a purely professional way. Companies that incorporate team outings, activities like charity events and games, help employees connect, says an employee engagement survey.

5. Focus on core values that align with your vision

The tone at the top must be aligned with your vision with the company so that employees can see the consistency in management’s behaviour and follow the same. Work culture should exude ethics, integrity, stability, and value for human capital over money.

The moment employees feel valued as people rather than resources to a goal, the relationship grows above work. Such environments see a much lesser attrition rate and more employee satisfaction and thereby, much higher productivity.

6. Promote work-life balance

Company cult must offer flexibility, value for time, space for family and draw boundaries between work and life. Employees who feel like their personal lives are respected are proven to be more satisfied with their employers. Empathetic employers understand that employee’s well-being means the company’s well-being.

7. Employee autonomy and accountability

Employees that are given the freedom to prove themselves are much more productive, content with themselves and contribute better in teams than those that are micromanaged and given responsibilities with too much oversight.

Creating a sense of accountability among employees ensures that each of the team members owns up to the mistakes, learns and grows constantly. This ensures that both the team and the management avoid toxic blame games and move towards solutions quicker.

Building a healthy, transparent work culture means giving employees what they need to stay objective and productive. While picking the right candidates who fit into your workforce is crucial, giving them the right tools and environment to reach your company’s goals are ultimately what will fuel company growth.